Veteran food and beverage communicators and social media experts share their experiences in creating high-impact social media marketing."
Blackbird, as a small family business, made the point by our our presence and said so for the record, that the Internet is the great equalizer evidenced by our sitting along side General Mills and Taco Bell! We were singled out for our creative use of video as a very powerful and effective tool in sharing our ideas with our community!
The dividends for participating in events as a speaker is the leverage of PR that results from the professional promotion of the event by the organizer that has a far greater reach than a small business may have - an excellent opportunity to leverage to enhance traffic back to your website. Plus the information is a permanent record on the Internet coming up in search engine results as highly credible stories that can support a view of the company's community engagement and industry credibility over the longer term!
Here is the brochure as an idea of our participation - this may give you ideas on how you can create similar engagement in the areas of your interests and endeavors. http://www.infocomgroup.net/foodbev/foodbev.pdf
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